All industries

From the ad sale to the printed page, without the back-and-forth.

AI Agents across ad pricing, briefing intake, fact-checking and rights clearance.

WHY AUTOMATION FITS MEDIA & PUBLISHING

Keep content flowing and business moving.

Our AI agents turn briefs into structured tasks, check content against approved sources, track rights and permissions, and coordinate ad bookings. They also follow up on overdue subscription payments, keeping routine work moving as deadlines approach.

They handle these workflows across your existing CMS, digital asset management, advertising, subscription and CRM systems, with editorial decisions and final approvals in your team's hands.

  1. Ad pricingRate cards priced against live demand, fill and competitive signal
  2. Briefing intakeCalls and emails captured as structured records in the CMS
  3. Rights clearanceEvery asset checked against the license before it publishes

WHAT WE DO FOR MEDIA & PUBLISHING

From the ad server to the editorial desk.

Agents clear the admin for the newsroom and sales alike.

Digital ad demand · Europe, 2025Ad demand grows double-digit. Agents price and clear it at the same speed.
Social video+25.7%
Video+19.6%
Social+19.2%
Retail media+16.7%
Total digital+10.5%
Advertising Sales · automation potential
73–83%
Legal, Rights & Copyright · automation potential
69–79%

Source: IAB Europe, AdEx Benchmark 2025

Keep every campaign moving.

AI agents prepare quotes using approved rates, check booking details and coordinate rights clearance across channels. Your team can handle more campaigns with clear deadlines, organized records and approvals routed to the right people.

Quotes · Briefs · Clearances

Briefing queuesFrom brief to structured record, without retyping
ManualInbox hours
AutomatedMinutes
Ad Operations & Yield Management · automation potential
74–84%
Editorial & Newsroom · automation potential
70–80%

Turn every brief into a clear next step.

AI agents capture details from emails, PDFs and call transcripts, request missing information and create structured records in your CMS, CRM and ad systems. Teams receive complete briefs, ready to act on.

Calls · Emails · Insertion orders

Verification loadWhat agents take off the checking desk
Claims
Rights
Sources
Automated
Fastest go-live *
from 12 wks
Payback
< 12 mo
Less manual work
5–10×

Give journalists room to pursue the story.

AI agents cross-check claims against approved sources, flag discrepancies, track licenses and maintain correction logs. They also process contributor invoices, helping journalists focus on reporting while editors retain control of verification and publication.

Fact-checks · Licenses · Corrections

* Our fastest go-live. Timelines depend on the complexity of the project and its processes.

INSIDE A PUBLISHING HOUSE

Custom agents, built for every publishing department.

We don't deploy generic software. We design AI Agents around the processes, tools and people of each function, then connect them where it matters. Click any department to explore.

Editorial & Newsroom

Briefs captured, claims checked, copy styled, editions scheduled.

Agents take the briefing call, run the fact-check against sources and bring the draft into house style, so the desk spends its day on judgment rather than on transcription.

Automation potential70–80%
  • Archive & Metadata Management
  • Voice & Email Briefing Intake
  • Copy Editing & House Style
  • Headline, SEO & Social Copy
  • Newsletter Curation & Assembly

Advertising Sales

Proposals built, quotes priced, orders booked, campaigns reported.

Agents assemble the proposal, price it against the rate card and produce the post-campaign report, so sellers spend the week with the advertiser rather than in the CRM.

Automation potential73–83%
  • Post-Campaign Reporting to Clients
  • Sales Performance & Commission Reporting
  • Insertion Order Processing
  • Credit Check & Advertiser Onboarding
  • Quoting & Rate Card Application

Ad Operations & Yield Management

Inventory forecast, campaigns trafficked, pacing watched, yield defended.

Agents set up the campaign, watch it pace and reconcile the discrepancy before the client raises it, so ad ops works the exceptions instead of the whole book.

Automation potential74–84%
  • Campaign Trafficking & Setup
  • Ad Revenue Reporting & Close Support
  • Pacing & Under-Delivery Alerts
  • Inventory Forecasting & Availability
  • Ad Quality & Latency Monitoring

Digital Marketing & Distribution

Campaigns deployed, audiences segmented, sends orchestrated, results attributed.

Agents turn a structured brief into live campaigns across Meta, Google and the newsletter, with the audit trail from brief to result.

Automation potential76–86%
  • Content Syndication & Partner Feeds
  • Campaign Creation & Deployment
  • Affiliate & Partnership Operations
  • Newsletter & Push Orchestration
  • Paid Search & Social Budget Pacing

Legal, Rights & Copyright

Rights validated, licenses tracked, takedowns handled, retention enforced.

Agents check every asset against the license before it publishes and chase the renewal before it lapses, so legal reviews a finished file rather than building one.

Automation potential69–79%
  • Policy Management & Attestation
  • Royalty & Reuse Reporting
  • Records Retention & Archive Disposal
  • License Tracking & Renewal
  • Image & Content Rights Validation

Circulation & Subscriptions

Orders processed, churn predicted, payments recovered, delivery kept.

Agents run the subscription lifecycle from sign-up to dunning to win-back, so the circulation team works on the offer rather than on the queue.

Automation potential78–88%
  • Dunning & Failed Payment Recovery
  • Subscription Order Processing
  • Subscriber Data Quality & Deduplication
  • Delivery, Holds & Redirections
  • Subscriber Lifecycle Communications

Data & Analytics

Pipelines watched, dashboards current, questions answered, quality tested.

Agents keep the reporting running and answer the routine data question directly, so analysts spend their time on the questions that need interpreting.

Automation potential76–86%
  • Audience & Engagement Reporting
  • Data Quality Monitoring
  • Data Pipeline Monitoring
  • Ad & Commercial Analytics
  • Data Access & Governance Requests
See IT agents across industries →

Freelance & Contributor Management

Contributors onboarded, commissions tracked, invoices validated, payments run.

Agents match every invoice to its commission and prepare the payment run, so desks commission freelancers without inheriting the administration.

Automation potential77–87%
  • Freelance Invoice Validation
  • Payment Run Preparation
  • Contributor Communications
  • Commission Tracking
  • Submission Intake & Triage

Print Production

Pages planned, files preflighted, runs forecast, returns reconciled.

Agents build the pagination, preflight every page and reconcile the returns, so production protects the deadline instead of chasing files.

Automation potential73–83%
  • Prepress Checks & Preflight
  • Returns Reconciliation
  • Print Cost & Yield Reporting
  • Print Advertising Booking Fulfilment
  • Insert & Supplement Coordination

Customer Service

Contacts triaged, changes executed, complaints resolved, phones answered.

Agents resolve the routine reader and advertiser contact end to end and hand the advisor full context for the rest, so volume rises without headcount.

Automation potential76–86%
  • Subscription Change Requests
  • Service Reporting & SLA Tracking
  • Reader Inquiry Triage
  • Delivery Complaint Handling
  • Billing & Payment Queries
See Customer Service agents across industries →

Finance & Controlling

Revenue recognized, close run, payables processed, profitability reported.

Agents prepare the close and reconcile advertising and circulation revenue, so finance explains the number instead of assembling it.

Automation potential77–87%
  • Expense Management
  • Accounts Payable Processing
  • Circulation Revenue & Deferred Income
  • Accounts Receivable & Collections
  • Royalty & Rightsholder Settlement
See Finance & Accounting agents across industries →

IT & Data

Releases shipped, integrations watched, access governed, recovery tested.

Agents run the service desk, watch every integration between CMS, ad server and subscription system, and keep access current as people join and move.

Automation potential77–87%
  • Access & Identity Administration
  • Vendor & License Management
  • Backup, Archive & Recovery Testing
  • Digital Asset Management Operations
  • Service Desk & Incident Handling
See IT agents across industries →
  1. Your environment, your data

    Agents run inside your infrastructure, on-prem, private cloud or hybrid. No data leaves your network without your approval. No dependency on us: it runs on infrastructure you control. The agent is yours to run, permanently.

  2. Fixed price per process

    You pay for the process automated, not consulting hours. If a process proves non-automatable, a voucher covers the next one.

  3. From 12 weeks · fastest go-live

    Our fastest projects go live from 12 weeks; the plan for yours comes out of discovery, because it depends on the process and the systems it touches. Payback within one year for the large majority of projects.

MEDIA & PUBLISHING FAQ

What publishing operators ask us.

Answers before the first call: the questions publishing operators ask us most.

How do you handle data residency and unpublished editorial content?

Agents run entirely inside your environment: on-prem, private cloud or your own hybrid setup. Unpublished stories, subscriber PII, ad pipeline data and rate cards stay in your environment by default. We integrate through APIs your team already controls.

Where agents run and who holds access →
Can you integrate with our CMS, ad server and CRM?

Yes. We work with the major CMS platforms, CRM systems, ad servers and rights management tools, using your existing API surface. Where an integration does not exist, our agents operate the same screens your staff uses today.

How we integrate with each system →
How do you handle copyright and rights compliance?

Every agent action is logged with source provenance, so copyright and licensing decisions are traceable end to end. Human review is built in at the publishing gate: the agent proposes, a person decides, and the decision is recorded.

What happens if a process cannot be automated?

Fixed price per workflow. If during delivery we determine a process cannot be automated, you receive a voucher to automate a different process of equivalent value instead.

How we charge →
How long does a typical publishing deployment take?

Our fastest projects go live from 12 weeks (strategy, discovery, implementation, deployment and operations handover); the plan for yours comes out of discovery, because it depends on the process and the systems it touches.

How long it takes →

Ready to automate your publishing operation?

Book a 30-minute meeting with our team and discover what AI automation can do for your specific workflows.

Industry Solution Catalog

Solution Catalog

A practical overview of key processes in your sector, the challenges they involve, and the AI agent solutions that address them.